241 Started in my backyard 15 years ago. Since
then I found myself traveling aroundthe world
challenging factories to makesome of the best
and most artistic clothing out there. I have
finally found a group of people in Japan that
have the same goal: to create the most
unique and functional clothing out there. I
spend most of my winters out in the snow
testing products. Being a perfectionist, I
have finally come to a point where I feel
good about offering my very own line of
clothing to you. Built from 100%
experience from the last 15 years of
riding the biggest mountainsI can
get on top of, some of the
products are still made by
me in my backyard.

My backyard is much bigger now!

- Mike Basich